Loyalty marketing

Demonstrating loyalty to your customers is a must for today’s businesses. Moreover, several pieces of research show that ¾ of all customers gladly participate in the benefits of loyalty programs offered by businesses. Often, the timely application of loyalty SMS programs can significantly increase sales and influence customers’ decisions on whether to choose your product or go to your competitors.

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How Does a Text Loyalty Program Work?

The effectiveness of SMS marketing for businesses is also supported by multiple studies. Bulk SMS marketing outperforms messengers, emails, and social networks. 90% of customers read SMS messages they receive on their mobile phones within the first few minutes. Please remind us how often you read emails from businesses. Right, rarely. SMS messages are not as intrusive and annoying as emails and messenger notifications. They work discreetly and provide the necessary information without extra annoyance. When we talk about loyalty text messages, they are also convenient for clients as they have access to information about the loyalty program they are engaged in at any time they may need it.

How to Use a Loyalty SMS Program for Your Business?

Among all the methods of SMS marketing, loyalty text messages are undoubtedly the most appealing for clients.

Everyone loves bonuses, and SMS messages for loyalty programs offered to customers can:

Encourage clients to make purchases.

You can use loyalty text messages to encourage your clients to make purchases in your store. There are several hints for this. For example, you can use cumulative discounts to offer your clients depending on the money they spent in your store. Or, maybe, you can offer extra gifts for big purchases. All this can be made via bulk SMS services.

Motivate customers to invite friends.

One more idea of how to use SMS for a loyalty program is to cheer up your customers to invite friends. Offer them to use referral links to invite friends and get bonuses or discounts for this kind of activity.

Send promotional codes to customers.

Using loyalty text messages works great for sending promotional codes to your customers. When they agree to get loyalty SMS mailing, you can use their data to congratulate them on birthdays or any holidays by sending special promotional codes that give discounts or gifts when applying them after making a purchase.

Inform clients about special events.

SMS for a loyalty program is the greatest way how to inform your clients about some special events that are designed for a certain pool of customers. These can be presentations of a new product, secret sales, exclusive giveaways if you practice them, etc.

As you can see, implementing a loyalty program via bulk SMS services offers you a wide range of ideas and opportunities on how to increase sales and customer recognition for your brand.

Where to Start When Using a Loyalty SMS Program?

When you need to start sending SMS for a loyalty program, there are three main things that you need to have in place:

Develop the program concept

The concept of the program is important to develop it in advance to understand what results to expect from it.

Choose different options for different clients

The text for an SMS that will be delivered to your customers. There can be several options according to customers’ behaviors of their amount of purchases.

Find automated texting software

Special software for mass texting services. When the number of contacts in your customers’ contact list is above 100, you can badly manage to send them SMS manually. Automation will work better and faster in this case.

At Sempico Solutions, we have a convenient tool that provides sending SMS for businesses. With this software, you can send as many loyalty text messages to your clients as you may need. All the process is simple and cost-efficient. But these are not the only benefits of our mass texting service.

Sempico Solutions’ Software Benefits for Bulk SMS Service

When you need to manage bulk SMS mailing with your clientele, you have a choice. Either hire a marketer who is keen on SMS marketing campaigns. That is costly and also requires additional expenses to get the software to maintain the process, or you can create a full-fledged loyalty program SMS campaign via Sempico Solutions’ software.

No need for specialized skills

You don’t even need to have marketing skills to successfully use it. All functions are clearly available in the software, and you only need a little time to create a campaign.

Time optimization

You spend less time on it, and your time is valuable.

No additional staff

You do not need to pay your call center employees or sales reps for hours spent on SMS writing and delivery.

Affordable prices

Rates for bulk SMS in our company are affordable and you save money on them.

Thus, starting your loyalty program via SMS with us will be an easy task. And it will be a win-win idea for your business as well.