By Anastasiya Lomanova
June 21, 2022
SMS as one of the types of marketing is the most effective and at the same time economical channel. 98% open rate of SMS messages allows you to reach customers anytime and anywhere. Since the device to which SMS messages are received is a mobile phone, this figure is not surprising. After all, today the phone is next to a person 24/7.
In addition, modern technologies allow you to send SMS messages to users without constant human participation. You will have to make efforts only at the start to set up automation. Moreover, a business can set up such automation using third-party services that specialize in creating and sending SMS messages. Read on to find out what types of SMS messaging require worldwide communication, how to find a service for sending marketing messages and how to use it.
If your product or service is presented on the Internet, then you will most likely need to send SMS to different parts of the world, unless of course you have a local business. For segments such as B2B and B2C in travel, hotel business, e-commerce, insurance, financial services, etc. The ability to send SMS worldwide is essential for expanding your lead base.
Here are some examples of the types of SMS messages that are sent to customers from different countries:
To ensure that an SMS you send from one point is delivered to another, it must go through the recipient’s mobile operator. This happens easily in P2P (Person to Person) correspondence, where the sender’s mobile operator contacts the recipient’s mobile operator, and they determine the conditions and speed of SMS delivery.
However, when sending commercial SMS, a different mechanism is involved. Businesses need to use the services of an SMS provider to send SMS messages to end-users. Most SMS messages, except for marketing campaigns, are created automatically in applications or programs, requiring an API or SMPP connection. The SMS provider establishes this type of connection and ensures that SMS messages are delivered to specific users.
When conducting mass mailings to a large contact list, it’s necessary to establish connections with the network operators of each recipient. Covering leads worldwide requires collaboration with all operators. This is one of the tasks of an SMS provider, which establishes communication with mobile network operators and negotiates the price of sending SMS. By using the services of such providers, businesses can delegate these tasks. The SMS provider takes care of establishing connections with websites, applications, or programs, works with network operators, and conducts mass mailings. Sempico Solutions is one such SMS provider.
Sempico Solutions has been operating as an SMS service provider for over 10 years. We assist businesses in building effective SMS marketing strategies and conducting global campaigns. We collaborate with network operators in more than 200 countries, ensuring the reliable delivery of your SMS messages. Our experts will set up integration with your business application and automate the sending of critical SMS messages.
In addition, we provide access to a personal web office where you can create personalized marketing mailings, download number bases and schedule SMS sending. In order to start sending SMS around the world, you need to register on our service, it will not take more than 5 minutes. Your personal manager will contact you and guide you through the SMS mailing setup process.
Text messaging is a great way to connect with your customers locally and around the world. You can benefit now with Sempico Solutions and gain new goals in advertising sms!
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