By Victoria Prisyazhnyuk
June 21, 2022
SMS as one of the types of marketing is the most effective and at the same time economical channel. 98% open rate of SMS messages allows you to reach customers anytime and anywhere. Since the device to which SMS messages are received is a mobile phone, this figure is not surprising. After all, today the phone is next to a person 24/7.
In addition, modern technologies allow you to send SMS messages to users without constant human participation. You will have to make efforts only at the start to set up automation. Moreover, a business can set up such automation using third-party services that specialize in creating and sending SMS messages. Read on to find out what types of SMS messaging require worldwide communication, how to find a service for sending marketing messages and how to use it.
If your product or service is presented on the Internet, then you will most likely need to send SMS to different parts of the world, unless of course you have a local business. For segments such as B2B and B2C in travel, hotel business, e-commerce, insurance, financial services, etc. The ability to send SMS worldwide is essential for expanding your lead base.
Here are some examples of the types of SMS messages that are sent to customers from different countries:
In order for the SMS you send from one point to another to be delivered, it must go to the recipient’s mobile operator. This happens quite easily if this is a P2P correspondence: then the sender’s mobile operator contacts the recipient’s mobile operator. They themselves determine the conditions and speed of sending such SMS.
But when sending commercial SMS, a completely different mechanism is involved. In order for a business to send SMS to an end user, it needs to use the services of an SMS provider. All SMS, except for marketing mailings, are created automatically in applications or programs and this requires an API or SMPP connection. It is the SMS provider that sets up this kind of connection and ensures that SMS is sent to a specific user.
When mass mailing to a wide base of numbers, it is necessary to have contact with the network operator of each user. Covering leads around the world, it is necessary to cover all operators. And this is one of the tasks of the SMS provider, it is he who establishes communication with mobile network operators and negotiates the price of sending SMS. Using the service of such providers, you relieve yourself of these tasks. The SMS provider takes care of establishing a connection with your site, application or program, establishes contact with network operators and performs mass mailing. Sempico Solutions is just such an SMS provider.
Sempico Solutions has been operating as an SMS service provider for over 10 years. We help businesses build an effective SMS marketing strategy and send it out all over the world. We work with network operators in more than 200 countries, so you don’t have to worry about the delivery of your SMS. Our experts will set up integration with your business application and automate the sending of critical SMS.
In addition, we provide access to a personal web office where you can create personalized marketing mailings, download number bases and schedule SMS sending. In order to start sending SMS around the world, you need to register on our service, it will not take more than 5 minutes. Your personal manager will contact you and help you set up the SMS mailing process.
Text messaging is a great way to connect with your customers locally and around the world. You can benefit now with Sempico Solutions and gain new goals in advertising sms!
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